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This new and exciting certificate is suitable for new graduates, or early or mid-career Marketing or Communications professionals. This 10-week not-for-credit program will implant hands-on ability to use and apply a variety of today's essential in-demand digital marketing tools (e.g. Google Analytics, Facebook Ads Manager) and areas of expertise (e.g. SEO, content strategy).

The program is designed, developed and delivered by a team of industry experts under the guidance of Soshal, a premier Ottawa digital marketing agency. It is administered, hosted and certified by the Telfer School of Management. Full program details and the online applications form can be found here:

Program highlights:

  • The next program starts Saturday, January 13, ends Saturday, March 24, with a total of 180 contact hours;
  • Lab sessions will be Monday to Thursday nights 7:00-10:00 p.m., plus Saturdays 8:00-3:00 p.m., with no lab session Monday, February 19 (Family Day);
  • It will cover approximately 10-15 of the most in-demand tools and topics, many modules having their own proficiency test and “badge” of completion - completion of all badges earns a Certificate;
  • The cost is $5,000 plus HST;
  • Registration will be capped at 25 students.
Please contact the Program Director, Professor David Large, at This email address is being protected from spambots. You need JavaScript enabled to view it. for further information.

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