Large, David

Assistant Professor

B.Eng. (Carleton), P.Eng. (Association of Professional Engineers of Alberta), M.Eng. (Carleton), M.B.A. (UWO), Ph.D. (UWO), P.Eng. (Professional Engineers Ontario)

Location

DMS 6123

Tel

(613) 562-5800 x 4738

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Professor David Large will be on leave from July 1, 2012 to June 30, 2014.

Home
Publications
Funded Research
Activities
Major Contributions

Research Areas

Entrepreneurship
Innovation
Marketing

Biography

Professor Large began his career as an engineer in 1975 with Bell Northern Research in Ottawa as project engineer; then Expert Woodcraft in Calgary as an industrial engineer; moving to Esso Resources in Calgary as a project engineer and business analyst. Following his MBA and PhD in Marketing from the Ivey Business School, Professor Large joined the Telfer School of Management in 1991. His teaching and consulting specialty has been Marketing Strategy and High-Tech Marketing while his research specialty has been technology transfer and/or commercialization, published in journals such as Journal of Product Innovation Management, Journal of Technology Transfer, and Venture Capital.

Publications during the last 7 years

Chapters in Books

Large, D.W. The Renaissance of Ottawa's ICT Community Through Joint Initiatives. In Novokowski, N. and Tremblay, R. (Eds.). Perspectives on Ottawa's High-Tech Sector. Brussels: Peter Lang Publishing, 2007.

Vandenbosch, M.B., Liddy, G. and Large, D.W. Mitel Semiconductor. In Klassen, R.D. and Menor, L.J. (Eds.). Cases in Operations Management: Building Customer Valua through World-Class Operations. CA: Sage Publications, 2005.

Papers in Refereed Journals

Large, D.W. and Muegge, S. 2008. Venture Capitalists' Non-Financial Value-Added: An Evaluation of the Evidence and Implications for Research. Venture Capital: an International Journal of Entrepreneurial Finance, 10(1): 21-53.

Large, D.W. 2005. The Renaissance of Ottawa's ICT Community Through Joint Initiatives. OPTIMUM: The Journal of Public Sector Management, 35(1): 34-41.

Funded Research during the last 7 years

From-To	Source	Title	*	**	Role	Amount
2005-2008	Natural Resources Canada	Commercialization Feasibility Study for Natural Resources Canada Re Ecologix' Proprietary New "Zoned Confort" Technology	R	G	PI	$ 38,000
2005-2006	School of Management Research Fund (SMRF)	Improving the Exit Performance of Canadian VCs: An Empirical Test of the 'Market Perceptions' Model of VC Exit Success	R	I	PI	$ 4,000
2004-2006	School of Management Research Fund (SMRF)	Improving the Exit Performance of Canadian VCs: Superior 'Home Run' Frequency and Magnitude from Superior Management of Marketing & Sales	R	I	PI	$ 4,000
2004-2005	School of Management	Commercializing New Tech	R	I	PI	$ 4,000

*Purpose = C: Contract (R and D), E: Equipment Grant, R: Research Grant, S: Support Award, P: Pedagogical Grant, O: Other, U: Unknown

**Type= C: Granting Councils, G: Government, F: Foundations, I: UO Internal Funding, O: Other, U: Unknown

Role: PI = Principal Investigator, Co-I = Co-Investigator, Co-PI = Co-Principal Investigator

Scholarly and Professional Academic Activities during the last 7 years

From	To	Activity
2010	2010	Presenter, Marketing Strategy Course, Bucharest School of Business, Romania
2007	2008	Presenter, two half-day seminars on Technology Marketing, to EMBA class of Audencia-Ottawa exchange, organized by Jerome Doutriaux
2006	2007	Reviewed one article (3 rounds) for Technovation, and 2 articles for ASAC Marketing stream
2006	2006	Presenter, delivered half-day seminar on Technology Marketing to Bell Canada
2004	2005	Presenter, Delivered two 2-day seminars to Alcatel Corporation's High Potential training program regarding technology marketing
2003	2006	Member of 8 Master's thesis defence committees, including two from University of Ottawa's Master's in Systems Science and six from Carleton's TTM program in Engineering
2002	2005	Presenter, Delivered four 2-day seminars to Olivier Badot's e-business exchange class from Paris re high-tech marketing, and a half-day session on e-learning

Most significant research contributions during career

Large, D. and Muegge, S. 2008. Venture Capitalists' Non-financial Value-added: An Evaluation of the Evidence and Implications for Research. Venture Capital: An International Journal of Entrepreneurial Finance, 10(1): 21-53.

Miles, M. and Large, D. 2006. Change Management in China: An Application of Meta-Strategies Practice. Proceedings, IEEE Engineering Management Society Third International Conference on Management of Innovation and Technology, Singapore, June 21-23: 126-130.

Large, D.W., Grigorieva, E. and Falsetto, J. 2005. Best Marketing and Sales Practices for Technology Start-Ups: A Literature Review and Fresh Evidence. Proceedings, IEEE IEMC Conference on A Strategic View of Engineering and Technology Management, St. John’s, NF, pp. 339-343.

Miles, M. and Large, D. 2005. The Theory of Cascading Commitment: Application to Organizational Change Management. Proceedings, 4th International Conference on Efficiency of Management of Technological Changes, August 19-20, Chania, Greece, pp. 75-84.

Large, D.W. and Concord, T. 2003. Vertical Solutions Marketing: Ensuring as Successful Transition. Ivey Business Journal, May/June: 1-6.